Line by Naver is a hugely popular messaging app and one of the most recognized apps in the world. While already dominant in Asia, it had yet to attract a large audience in the United States when Appular was first brought in.
By carefully selecting the appropriate advertising partners to reach targeted users at scale, Appular was able to drive Line to the top of the App Store charts quickly.
Line has continued to be one of the most popular messaging apps in the App Store, and has had over 100 million downloads to date.